Entrepreneurial Enrichment Series: What The Heck Do You Know About Your Customer | NAWBO
 

Entrepreneurial Enrichment Series: What The Heck Do You Know About Your Customer

Wednesday, March 6, 2019 - 11:30am1:30pm
Maggianos Tysons Corner
2001 International Drive
Tysons Corner, VA 22102
United States
Registration Deadline: 
March 4, 2019 - 12:00pm

How often have you sat at your desk with a jam-packed schedule and many decisions to be made, wishing you had more time to know a lot more about your customer than you do today? What do they prefer? What type of experiences do they want to have that will make their lives easier?

Frequently, as busy executives, we get so absorbed in checking off this week’s to-dos and closing this month’s business deals that we miss the opportunity to be curious. Or we miss a chance to gain a fresh perspective on a new market, prospects, customer experiences, revenue stream, or address a gap in the market.

Carla Fleming, CEO, and Founder of PIvoting Strategies will answer the question "What the heck do you know about your customer" by covering the following: 

What You Wish You Knew?

·       What does the customer want that you never thought of before?

·       What does the customer you’re serving today thinking about the future?

·       How did the customer get past you? And, when did this happen?

 

What We’ll Cover:

·       What makes it hard to ask the right questions to understand what your customer wants.

·       Case Studies on the benefits of asking the right question.

·       How to ask the right question.